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Regional Marketing Specialist - APJ (6 months contract)

Marketing

Singapore, Singapore


Responsibilities

· Support the Regional Marketing Head in executing onsite and virtual corporate, regional/ local events, 3rd party conferences and demand generation from digital marketing, social media marketing campaigns to paid media that move accounts through the sales funnel & support local BDR and sales teams’ business growth

· Assist in collection, measurement, evaluation and reporting of quantitative and qualitative KPI/data from all regional/ local events and campaigns; support post-event and campaign ROI analysis including maintaining and monitoring lead flow through the pipeline

· Manage events calendar, logistics, tracking feedback and leads, reconciling invoices and POs, and timelines for APJ Marketing organisation

· Create, upload and maintain campaigns within Marketo & Salesforce.com to support metrics for lead dashboards and quarterly business reports

· Responsible for, and work with agency on, translation and localization of Campaign Assets/content and Marketing collaterals to support APJ Campaigns & Programs

· Other related duties as assigned

Qualifications

· The ideal candidate will have 3+ years of regional marketing experienc from IT sectors; cybersecurity experience a plus

· Basic knowledge and understanding of marketing funnel and opportunity tracking, metrics and ROI

· Ability to manage multiple projects and work under tight deadlines when necessary

· Event management experience of both on premise & virtual events

· Has an open, friendly, collaborative approach

· Salesforce.com experience a plus

· Marketo Experience 
English & Chinese or/and English & Japanese written and spoken; Tri-lingual English, Chinese & Japanese highly desired

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